I partnered with ProcurePort to elevate their brand presence and build stronger trust with their target audience. From January 2023 to January 2024, I led a comprehensive brand refresh, focusing on improved usability, visual cohesion, and clear, impactful communication. These efforts contributed to increased website traffic, stronger brand consistency, and higher engagement across digital channels.
Website
Led the total user experience and user interface redesign of ProcurePort’s website, focusing on clear call-to-action, trustworthiness, and conversion optimization for their B2B audience.
Pitch Deck
Redesigned the pitch deck to create a cleaner, more modern look aligned with their branding and target market, improving visual consistency, clarity, and overall impact.
Marketing Assets
Created updated marketing assets including social media headers, profile images, video infographics, and email newsletter to ensure clear, recognizable branding across all channels.
